For investors
TYPHOON — hockey as a brand
One storm. Three cities. A scalable model.
The thesis
Hockey is arriving where no one expects it — and staying.
Ice in the desert, the tropics and the subtropics. TYPHOON is building a global hockey brand at the intersection of sport and style — a recognisable mark, a complete identity, and a model that repeats in a new city.
Market context
Three different but active hockey contexts
This is the market landscape, not our metrics. Real rinks, leagues and events in our cities — with sources.
- Dubai
An Olympic-size rink in Dubai Mall, open year-round; a UAE national league has run since 2009.
Source: Emirates Ice Hockey League - Sochi
The 2014 Olympic arenas and the annual May nationwide festival of the Night Hockey League.
Source: Bolshoy Ice Dome - Bali
A growing Southeast Asian scene: rinks in Indonesia and the national team at the SEA Games.
Source: Ice hockey at the SEA Games
Market size (TAM/SAM/SOM) — to be provided by the client.
The model
One brand — three teams — repeatable.
A franchise of the storm: one mark and identity, a local team in every city. The model scales to new points on the map without losing its character.
- 3 cities
- 3 teams
Dubai · Sochi · Bali
Brand & IP
A finished, coherent, defensible brand
A storm emblem of five "T"s, a signature pattern, home and away kits, jersey numbers and merch — the identity is designed and assembled. It is our strongest real asset.
Explore the identity
Traction
Metrics provided by the client
The structure is ready — values to be provided by the client from the real deck.
- — Players
- — Audience
- — Followers
- — Events
- — Partners
- — New markets
The ask
Round & terms
The round structure — values to be provided by the client.
- Round
- [TBA]
- Amount
- [TBA]
- Instrument
- [TBA]
- Use of funds
- [TBA]
- Milestones
- [TBA]
Materials & contact
Deck & brand book
The brand book is available now. The full investor deck with metrics and terms is available on request.
Full investor deck — on request